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Blog

02

Apr

2012

Plastic Wicker - What's the difference?

We have recently started stocking a number of plastic wicker baskets (aka polywicker), especially for use with our range of retail display stands, as they offer a number of advantages over a natural option. For us, the decision to stock plastic wicker products was not taken lightly. For almost 150 years our business has been based upon products made from natural materials, with a heavy focus on their environmental credentials, so beginning to stock polywicker was a very big thing for us. We wanted to do it in the right way, and as a result the design and production process we set up has been considered very carefully, resulting in polywicker products that are a much higher quality than others you will find, and much more closely resembling natural wicker.

Plastic Wicker Baskets

Plastic wicker is notorious for being very obvious, we’ve all seen plastic baskets before that look very, very plastic. We’ve taken care during the design process of our plastic wicker range to create items that match the natural version as closely as possible. In fact, the thing that prompted me to write this blog post was the number of people at Food & Drink Expo who were amazed to realise our polywicker baskets were actually plastic, as until they picked them up they couldn’t tell the difference.

So, if it was such a big deal for us to start stocking plastic wicker items, then why did we do it? Well, polywicker, in some situations, has a number of advantages over a natural wicker alternative. Here are four reasons why you should consider using a polywicker item:
 

HYGIENE

Plastic wicker is completely dishwasher safe. If you are looking to display meat, fish or dairy products it is ideal as it can be placed in chiller cabinets with no potential mould problems.

UNIFORMITY

Plastic wicker, while still handmade, is created from strands of material that are more uniform than natural wicker. While we feel slight differences add character to our natural wicker products, this uniformity can be very useful for retail display, if many plastic wicker products are placed next to each other.

COLOUR

Plastic wicker has the potential to be created in almost any colour, for more information on bespoke plastic wicker products feel free to contact us.

PRICE

Plastic wicker is very competitively priced, often coming in cheaper than an equivalent natural wicker version.

 

Plastic Wicker Foodservice - Gadsby UK


You can view our range of plastic wicker products here, although be sure to check back regularly as it is expanding all the time. Our plastic wicker baskets are also designed to fit on our wooden display stands and metal two-tier and three-tier countertop stands.

If you would like more information about plastic wicker, or any of our products feel free to contact a member of our sales team on 01278 437123.

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Posted in: General, New Products, Shop Display