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Refresh Your Retail Displays for 2025
6 January 2025
In an ever-evolving and competitive retail environment, creating engaging in-store displays is more important than ever. Studies show that most shoppers make impulse purchases often influenced by well-designed, strategically placed displays.
As a retailer, you aim to stand out in crowded marketplaces. The evolution of display trends plays a pivotal role in shaping customer experiences and driving sales. With 2024 done and dusted, we'll touch on the key display trends shaping the retail landscape and what to expect in 2025.
Sustainable Displays
Sustainability isn't a trend anymore, it’s a priority. By adding eco materials and practices into your displays you can increase customer retention. Items crafted from reclaimed wood, recycled metals and biodegradable materials are increasingly common. This appeals to environmentally conscious shoppers.
Everything we sell on Gadsby is created with sustainability at the forefront. Looking for a sleek update to your store? Our metal display stands are manufactured by a small business here in the UK. Or maybe you're after something a little more rustic? In this case, CrateWall could work for you. It's made from European pine which has a rapid growth rate, renewable nature and lower carbon footprint.
Shopping baskets and wicker hamper baskets are made from natural willow. Harvested overseas where it thrives, it's a fast-growing plant that grows in abundance. Display in your store for an instant earthy and sustainable feel.
Secure Displays
Sounds like a no-brainer, doesn't it? We're not talking about how structurally sound your display is but rather, the element of concern when it comes to theft and product security. With this, we're seeing retailers lean into displays that balance accessibility with protection. If you're opting for metal display stands then adding in wicker baskets or polywicker baskets can offer some added security.
If you're in food service, some of our cake stands and polywicker display baskets come with clear plastic lids. Not only is this great for hygiene purposes, but it also means people can look but not take.
These solutions prioritise aesthetics as much as functionality. They're modern designs that complement store interiors while keeping merchandise safe.
Personalisation Is Key
Personalising your displays can increase relevance, boost customer connection and differentiate your brand. If you're creating offers specific to your store then use point of sale and signage
Our chalkboard signage allows you to create offers as and when you want to hold a promotion. The beauty of using chalkboards is that you can switch your offers with minimal effort. What's more, you're eliminating the need for more products. Another great item with the sustainability factor.
So, that's personalisation with signage, but what about product customisation? We offer our in-house branding for wicker hampers as well as wooden hampers and boards, could you implement this into your store? Offer personalised or branded presentation boards to create food platters or sell as a standalone product. Similarly, brand hampers to get your name into more homes.
Positive Customer Experience
This should always be your focus but the modern shopper values a positive experience as much as the products. Craft your 2025 display with the customer experience at the core of its design. Aim to make their shopping even more enjoyable, seamless and even memorable.
Displays that integrate entertainment elements - such as live demonstrations, interactive games, or photo-worthy setups - are gaining traction. A key focus for retailers should be to create inclusive spaces that cater to a wide audience. If you are jumping on the branding bandwagon then a personalisation station' could be a great way to create an interactive space.