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Create a Bespoke Gifting Range

10 February 2025

It’s easy to get lost in the sea of gift packaging now available to customers. Personalised or customised packaging is more than just a trend, it will differentiate your brand from everyone else and help you stand out.

Bespoke packaging adds a premium touch, it can help businesses enhance their brand identity and customer experience. The more personalised you can make your customer's experience the better, in our opinion.

A illustration of a man and a woman talking about logistics over the phone.

How Gadsby Simplifies the Process

If you’re thinking it’s just wicker that we can personalise, then think again! Whilst our main material is wicker and it’s how our business was started, we’ve moved into wood, ceramics, cardboard, jute and more.

Our production of your product follows four simple steps:

1. Innovation & Development

Once you’ve had an initial talk with our sales team about the ins and outs of your project, our expert team of designers and developers bring your vision to life. This is through mood boards, market trend analysis, prototyping and digital artwork. We consider every factor, from material selection to recyclability, and research market comparisons to refine concepts.

2. A Global Team of Experts

With detailed visuals, we guide you through sampling, production timelines and testing. Once an initial specification is agreed we create prototypes, refine them as required and reach the gold-seal sample stage, ready for full production.

Our global team has offices in the UK, Shenzhen and Linyi, China all stay connected through daily video meetings for seamless communication. In the UK, we have technical aspects, design and logistics, while our China offices focus on factory operations and quality control.

3. Production & Quality Control

Our team’s role during production is to reduce risk, whether technical, logistical or environmental. Ethical oversight is managed through a third party and SEDEX. Our team is on hand to ensure QC is carried out to AQLs that have been agreed with clients. Final inspection records are made available online so progress can be tracked live.

4. Logistics & Delivery

Once final loading inspections are complete, responsibility for the stock passes either to the client or to our office-based logistics team (depending on the delivery terms you opt for). Our clients are provided with online live shipment tracking right up to delivery.

Find out more about our process and operations here.

Collage of images including bespoke wicker hamper, colour charts, design on a computer and more

Trends in Bespoke Packaging for 2025

At Gadsby, we understand the importance of staying ahead of industry trends to provide cutting-edge packaging solutions. Whether you’re looking for sustainable options, bold designs or something completely out of the box, our team is here to make it happen effortlessly.

Sustainability Remains Integral. Eco-friendly materials should be what you focus on first. Opt for fast-growing materials such as Paulownia wood and willow. Within the logistics and production process also think about order volume.

We ocean freight containers of stock at a time and like to fill those containers up with nesting products. We only ship when containers are full. If your storage unit or warehouse is big enough, we recommend buying in our bulk order quantities to make delivery as sustainable as possible.

Minimalism with a Luxurious Twist. Less is more when it comes to design in 2025. Minimalist aesthetics are dominating but with a touch of sophistication. Use neutral colour palettes but accent them with metallic foils or embossed textures.

If you’re using typography, think about a font that not only conveys your brand but conveys a clean and timeless look. Window cut-outs, if you’re using cardboard as your substrate, can offer a small glimpse of the product/s inside while maintaining a sleek look.

Go Bold with Shapes. Bespoke shapes and designs can give you leverage with customers looking for something outside the box. In 2025, bespoke packaging often feature unique attention structures that reflect the brand’s personality or product’s story and can encourage social media sharing with its uniqueness.

Find out more about how we can bring your idea to life. Call our sales team on 01278 437123 or email [email protected]. Read through our Bespoke and Process & Operations pages for more information before chatting with us.