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Mother's Day Packaging Options

24 February 2025

Mother’s Day is one of the most important gifting occasions of the year, giving you a big opportunity to boost sales and strengthen customer relationships. Whether it's luxury chocolates, fine wine, beauty products or personalised keepsakes, consumers are looking for the perfect gifts to show appreciation for the mother figures in their lives.

Mother's Day packaging options including red shredded paper, small wicker hamper, red and gold ribbon.

And it’s not just about the gift, it’s about how it’s presented. Packaging plays a crucial role in enhancing the perceived value of a product, creating a memorable experience and reinforcing brand identity. A well-thought-out packaging design can be the difference between hitting your sales target and not.

Wicker Hampers & Wooden Gift Boxes

If you want to create an iconic hamper range then our shredded paper are sure to get a reaction from your customers. They’re popular with well-known brands such as Harrods, Fortnum & Mason and Selfridges and with good reason! The versatility of the wicker hamper allows you to create a collection of different gifts. Simply add shredded paper to your hamper for cushioning and add whatever items you like.

The hamper baskets come in different colours and sizes so you can create a bespoke range that works for you and your brand. Our classic natural full willow hampers come in sizes 10-24 inches, whilst our split willow hampers range from 14-20 inches and can fit our cotton liners. Opt for natural, black or bronze colours and we have light grey and white in our sale too.

Wooden gift boxes such as our bottle boxes and wooden hampers are great for smaller gifting options. Our sustainable bottle boxes are made from fast-growing Paulownia wood and are perfect for simple wine gifts. Our one, two or three-bottle boxes come in natural and black, whilst our champagne and magnum-sized boxes come in natural.

Cardboard Gift Boxes

Our range of cardboard gift boxes offers great options for building cheap, cost-effective hampers your customers will love. The strong construction of our cardboard trays and gift boxes means they can be packed with products. They can then be transported without the risk of damage.

All our card gift boxes have a core of strong recycled board and are coated with red, black or natural premium quality coloured paper. If you have red gift boxes left over already from your Valentine’s Day range then reuse these for Mother’s day, perhaps with red shredded paper to complete the look, or pink tissue paper for a pretty contrast.

Our boxes either come assembled or flat-paced for easy assembly. All open trays are designed to ‘nest’ for efficient storage. If you’re looking to keep costs down but still want a bottle box option then our cardboard bottle boxes are great. Choose from grey, green of gold, as well as Kraft box options.

Branding Your Hampers

Apply your brand identity to our wicker hampers through stencilling. With a lead time of 1-2 weeks and minimum quantities of 20+, it’s a great way to put your brand at the forefront of your customer's minds.

Another branding option is to use our wooden bottle boxes, boards and hampers. They provide an ideal canvas for laser engraving, a great addition to your Mother’s Day range. Like the wicker hampers, there’s a lead time of 1-2 weeks and the minimum quantity is 24.

Find out more about branding here.

Getting the Display Right

In your industry, many retailers will be offering hampers and gifting ranges. This makes it essential to stand out with eye-catching signage. Along with a strong product selection and competitive pricing, well-placed signage can enhance visibility and attract customers.

If your store has a rustic aesthetic, consider using chalkboard signage for your Mother's Day promotions. These small but effective signs are perfect for highlighting featured products, such as hampers displayed on tables or stacked neatly. Clear, well-placed signage makes shopping easier for your customers and draws attention to key items.

For a more modern and polished look, our metal display stands are a fantastic choice. They allow you to showcase a wide range of products efficiently. Smaller hampers can be neatly arranged on shelves, or you could create an interactive shopping experience by offering a ‘fill your own hamper’ option, using the stands to display the available contents.