Prepare for Valentine’s Day

By offering exclusive discounts, creating hampers for different audiences and stocking up early, businesses can effectively promote their products and stand out in a competitive market.

A Key Opportunity

Valentine’s Day has evolved beyond traditional gifts, with a growing demand for more personalised options that create a memorable experience for recipients. Consumers are increasingly looking for gifts that feel unique, thoughtful and tailored to their loved ones, driving businesses to step up their presentation and customisation efforts.

Beautifully curated gift hampers, adorned with striking packaging elements like ribbons and shredded paper, not only enhance the unboxing experience but also reflect the care and effort behind the gift. A positive shopping experience during Valentine's Day can encourage customers to return for other occasions such as Easter, Mother’s Day and Father’s Day, helping to build lasting relationships and repeat business.

The Power of Presentation

Gift hampers, boxes and trays provide a sturdy base, while decorative elements like shredded paper and ribbon add a touch of luxury and sophistication. These details not only protect the items inside but also enhance the unboxing experience for the recipient, making the moment feel more special and memorable.

Popular Valentine’s themes often include romantic red and pink accents, heart-shaped details and delicate ribbons that evoke love and thoughtfulness. By combining premium packaging with these classic Valentine’s touches, you can create visually stunning gifts that leave a lasting impression on customers.

Showcase a variety of gifting items from chocolates to sweets in our popular MocBox®. This card hamper comes in 10", 12", 14" or a nested bundle of all three, one of each size. The hamper is a photorealistic, cost-effective alternative to some of our most popular wicker hamper baskets. We also have wicker print card boxes, manilla and grey as well as wood print boxes.

Hop on the letterbox gifting trend with our wicker print and manilla and grey options. If you're offering wine within your gifting display, take the presentation to the next level with our wine boxes. Our wooden wine boxes come in various sizes and two colours. They offer the perfect blank canvas for your own laser engraving. More specific to the holiday is our range of heart trays and boards that you can use as a hamper or for displaying cakes, cheese and other food.

Tailoring Hampers to Different Audiences

Tailoring your hampers to different audiences allows businesses to appeal to a wider range of customers and boost sales. For couples, romantic gift hampers featuring chocolates, wine and sentimental keepsakes make for timeless and thoughtful presents.

For those celebrating self-love, luxury self-care hampers filled with pampering products like candles, bath essentials, and skincare items are the perfect indulgence. Additionally, Galentine’s Day has grown in popularity, creating demand for fun, friendship-focused hampers that might include sweet treats, cocktails, and playful gifts.

Adding a personal touch, such as branded hampers using stencilling or laser engraving, further enhances the gifting experience and reinforces brand identity. This helps your brand stand out in a crowded market and create a lasting impression on your customers.

Stock Up Early

As with any holiday, stocking up is an essential part of planning. Your first step should be taking inventory of what stock you already have and then planning what you might need over this busier period.

Ensure you have a full range of price points, a variety of products to fill your hampers (bearing in mind our earlier point about different audiences) and enough void fill and ribbon to make your hampers look amazing.